Dorian Block

Current Position

Experience

The Dallas Opera

2021 - Present
Dallas, TX

Social Media Manager

2022 - Present
• Sets goals, strategies, and manages content across multiple social media platforms maintaining an editorial calendar with tasks, and assets in the Asana project management system. • Leads a team to generate story ideas, manage graphic design, create and repurpose engaging and impactful content. • Participates in the creative design process for season materials and translating print to digital design.

Digital Marketing & E-Commerce Manager

2021 - Present
• Leads a team to generate story ideas, manage graphic design, create and repurpose engaging and impactful content. • Builds email communications in Wordfly for, e-newsletters, performance reminders, subscriber and ticket sales promotions. • Performs maintenance and manages project timelines for organization-wide website content, design, and updates in Wordpress. • Advises and implements best practices for SEO, ensuring high ranking in internet search return results. • Participates in the creative design process for season materials and translating print to digital design.
Santa Fe, NM

Marketing Assistant

2017 - 2017
• Assisted heavily in the copywriting/editing, design direction, and publishing of various marketing pieces; from the annual 168-page program book and the Grammy Award Winning The Revolution of Steve Jobs Hybrid SACD, to seasonal magazines, print ads, eBlasts, and subscription mailings. • Facilitated the creative process for printed SFO collateral, from copywriting to design direction to print and mail distribution • Developed proficiency in Tessitura, CRM system, and Sage 100, accounting software. • Tracked and archived all press and media mentions, distributing regular reports of content to the entire annual staff and board

Biography

Dorian Block

Dorian Block (née Salomé Block) is a digital marketer in entertainment. Dorian earned his B.A. in English with an Arts Administration concentration in 2015 from McMurry University and recently completed a Digital Media Marketing Certificate partnered with Facebook through Central New Mexico College (2020). His seven-year digital marketing career spans the entertainment industry, promoting for big brands with large followings including world-renowned opera companies, The Dallas Opera, and Santa Fe Opera, as well as pro-soccer teams, New Mexico United, and OL Reign.