OUR MISSION ATWATER REED ARTISTS focuses on helping aspiring opera and concert performers become successful professionals. Our boutique style of representation serves to maximize the unique capabilities and talents of each individual artist. Commitment and dedication are key to Atwater Reed, as we are acutely sensitive to the challenges that performers face—more than ever in today’s rapidly-changing market. We therefore recognize the importance and necessity of ongoing career-building and consistent, forward-moving momentum. Bringing a fresh, positive outlook to the table—combined with knowledge, wisdom and experience—we are passionate and excited about the artists we represent. ABOUT THE MANAGEMENT TEAM Victoria Atwater and Bruce Reed combine a wealth of individual and collective performing experience to represent their artists. Having genuine respect, knowledge and understanding about the classical vocal world, this team is in excellent position to assess their artists and provide proper direction and guidance for success.